The City of Copenhagen recently launched a public bicycle counter [copenhagenize.com], completely equipped with an air pump for the convenience of cyclists. The urban display counts the daily number of cyclists that use the new Green Path that slices diagonally across the Copenhagen and Frederiksberg pathway system. There is a ‘sensor line’ in the asphalt on the bike lane a few metres in front of the counter which registers the cyclists, probably via a motion sensor.
Example of how information design can be social marketing as well. Much better than those “your speed” temporary displays that police departments use.
Why not just catch speeders and use the digital display budget to promote bicycling?
Via Information Aesthetics with picture from Matt Blackett at Flickr.